After trying homebrew spreadsheets and Quicken to manage my finances, I decided to give mint.com a try. Pure viral marketing finally got me - I saw a friend declare himself a “fan” of the site on Facebook.
Setup was quite easy; it grabs account information with much less fuss than Quicken. It uses an established provider to this, which eases some of the worries that a web startup has all your banking information. From there, you get an immediate overview of your finances, and offers from their presumed partners on how you can save money. Not a bad business model, especially when you consider the email alerts and updates it sends to keep you coming back.
It does have a few shortcomings: it only pulls in your last month’s worth of information and doesn’t always set new categories successfully, making it more difficult to use the budgeting and analysis capabilities. It did turn up some good tempting deals, though it missed some of my current credit card rewards.
The interface is smooth, though, and with everything moving to the web, personal finance can’t be far behind - even Quicken is getting in on the game.